Sign in

flur-lab About Us - Our Journey and Vision for Digital Visual Storytelling

...we are

flur-lab Logo
Nicolas

nicolás

CEO / CTO & co-founder

Passionate about creating innovative solutions that transform how people interact with real estate content.

Caroline

caroline

CMO / CPO & co-founder

Original ideator of flur-lab, driven by the vision of making property viewing more intuitive and accessible for everyone.

journey

flur-lab was founded by us, Nicolás and Caroline, driven by a shared vision to innovate in the space of digital visual storytelling.

The idea began when Caroline envisioned a better way to connect floor plans with property images. Nicolás built the first prototype – and together, we launched flur-lab!

vision

We build interactive tools that make visual navigation easier, more intuitive, and more engaging – for products, spaces, and stories alike.

Our vision is to become the leading platform for digital visual storytelling – from property listings and interior design to showrooms, enabling everything from real-time exploration to interactive catalogs.

mission

To help brands create interactive experiences that captivate, engage, and convert.