Flur Lab About Us - Our Journey and Vision
...we are
nicolás
CEO / CTO & co-founder
Passionate about creating innovative solutions that transform how people interact with real estate content.
caroline
CMO / CPO & co-founder
Original ideator of flur-lab, driven by the vision of making property viewing more intuitive and accessible for everyone.
journey
flur-lab was founded by us, Nicolás and Caroline, driven by a shared vision to innovate in the space of digital visual storytelling.
The idea began when Caroline envisioned a better way to connect floor plans with property images. Nicolás built the first prototype – and together, we launched Flur Lab!
vision
We build interactive tools that make visual navigation easier, more intuitive, and more engaging – for products, spaces, and stories alike.
Our platform features smart zone-to-media connections,visual navigation through images and video, and accessible descriptions
Our vision is to become the leading platform for digital visual storytelling – from property listings and interior design to showrooms, enabling everything from real-time exploration to interactive catalogs.
mission
To help brands create interactive experiences that captivate, engage, and convert.